Apple, Shares

Apple Shares Face Post-Event Selloff as Investors Express Disappointment

12.09.2025 - 13:09:03

Market Value Erosion and Innovation Concerns

Apple’s highly anticipated “Awe Dropping” product launch failed to deliver the expected market rally, instead triggering a substantial wave of selling pressure. While the technology giant unveiled its new iPhone 17 and an ultra-thin iPhone Air model, the investor response was overwhelmingly negative, sending the company’s stock price downward in a classic “sell-the-news” reaction.

The immediate market response was decisively negative, with Apple shedding over $112 billion in market capitalization during the two trading sessions following the presentation. Trading volumes remained subdued, suggesting a lack of conviction among market participants. This disappointment was amplified by the fact that numerous product features had been widely leaked beforehand, eliminating any potential surprise element.

Investor concerns centered particularly on Apple’s... Read more...

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