Management and technology consultancy BearingPoint has released a new thought leadership report, “The AI Sales & Marketing Revolution: a guide towards 2028,” offering organizations a practical blueprint for unlocking the full potential of generative and agentic AI to transform customer experience across marketing, sales, and support functions.

07.08.2025 - 17:58:55

BearingPoint publishes blueprint for AI-powered transformation of customer-facing operations. As AI becomes the engine of customer-facing operations, the report outlines how companies can move beyond fragmented pilots and embed AI into their target operating models (TOM) by 2028.

The report is designed for organizations seeking to lead in the age of AI, and these organizations must act now with vision, speed, and a customer-first mindset.

About BearingPoint

BearingPoint is an independent management and technology consultancy with European roots and a global reach. The company operates in three business units: Consulting, Products, and Capital. Consulting covers the advisory business with a clear focus on selected business areas. Products provides IP-driven digital assets and managed services for business-critical processes. Capital delivers M&A and transaction services. In addition, BearingPoint runs the joint venture Arcwide, focused on business transformation and consulting excellence based on IFS.

BearingPoint’s clients include many of the world’s leading companies and organizations. The firm has a global consulting network with more than 10,000 people and supports clients in over 70 countries, engaging with them to achieve measurable and sustainable success.

BearingPoint is a certified B Corporation, meeting high standards of social and environmental impact.

For more information, please visit:

Homepage: www.bearingpoint.com

LinkedIn: www.linkedin.com/company/bearingpoint

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