Liftoff United Kingdom England United States of America California
07.08.2025 - 18:09:0528% of casual game installs from non-gaming publishers come from utility apps, Liftoff's Casual Gaming Apps Report reveals
About Liftoff
Liftoff helps mobile businesses maximize their revenue. It provides machine learning-powered marketing, monetization, and creative solutions that create better ad experiences and connect people with the products they love. Founded in 2012 and headquartered in Redwood City, CA, Liftoff has a diverse, global presence.
About Singular
Singular is the only end-to-end marketing attribution and analytics platform that uncovers true ROI across all marketing channels. We transform complex marketing data into actionable insights by unifying campaign data from thousands of channels with cross-device attribution data.
View original content:https://www.prnewswire.co.uk/news-releases/28-of-casual-game-installs-from-non-gaming-publishers-come-from-utility-apps-liftoffs-casual-gaming-apps-report-reveals-302441616.html