ServiceNow, Pursues

ServiceNow Pursues Dual-Pronged Strategy with Major Acquisition and Stock Split

05.12.2025 - 11:09:04

ServiceNow US81762P1021

ServiceNow is implementing two significant corporate actions simultaneously. The workflow software specialist is bolstering its security division through a billion-dollar-plus acquisition while concurrently executing a stock split, a dual strategy aimed at positioning the company for the AI era and broadening its appeal to investors.

On December 5, 2025, ServiceNow enacted a 5-for-1 stock split. This corporate action is designed to reduce the nominal share price, making the equity appear more affordable and potentially increasing trading liquidity. The company’s shares have traded below their 52-week high and have seen a decline since the start of the year. Management views the split as a move to boost attractiveness, particularly for retail investors.

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