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French Government’s Surprising Defense of Temu Creates Political Storm

07.11.2025 - 15:23:04

Regulatory Pressure Mounts Across European Markets

In a surprising political development, France’s government has stepped forward to defend Temu, the international arm of Chinese e-commerce giant Pinduoduo, directly contradicting its own stated policies. As European parliamentarians voice increasing criticism of the Chinese platform’s expansion, France’s trade minister has publicly supported the controversial logistics partnership with the state-owned postal service. This creates significant risk for Pinduoduo, potentially jeopardizing its global growth strategy.

The situation in France represents just one front in Pinduoduo’s escalating regulatory challenges throughout Europe. European authorities are substantially strengthening oversight of digital marketplaces, with the EU recently reaffirming requirements for platforms to prevent sales of prohibited items including weapons and Read more...

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