AppLovin’s Strategic Shift Fuels Analyst Optimism Ahead of Index Inclusion

AppLovin Corporation is approaching a significant corporate milestone as its shares achieve unprecedented valuation levels. The growing market enthusiasm stems from substantial upward revisions in financial projections and the company’s successful expansion beyond its traditional gaming revenue streams.

BTIG Research has significantly raised its price target for AppLovin shares to $664, representing a substantial increase from its previous $547 valuation. This optimistic reassessment, announced Sunday, maintains the firm’s buy recommendation while highlighting AppLovin’s accelerating growth in non-gaming advertising segments.

The company’s fundamental metrics demonstrate remarkable improvement. Second quarter 2025 results revealed a 77% revenue surge to $1.26 billion. Even more impressive was the adjusted EBITDA performance, which doubled to $1.018 billion with an 81% margin.

BTIG analyst Clark Lampen now forecasts... Read more...