Amazon Faces Critical Test Amid Regulatory Pressure and Holiday Sales

As the holiday shopping season kicks into high gear, Amazon confronts a pivotal moment that will test investor confidence. The e-commerce giant’s shares have declined approximately 11% since January, currently trading at €191.40, while sitting 17% below their 52-week peak. This weakness emerges during what should be Amazon’s most profitable period, creating a tense atmosphere for market participants.

A significant legal development from Europe has compounded Amazon’s challenges. The Court of Justice of the European Union has rejected the company’s attempt to avoid classification as a “Very Large Online Platform” (VLOP) under the Digital Services Act (DSA). Amazon had maintained that its primary identity as a retailer distinguished it Read more...